When you own a business, it’s essential to have GREAT communication skills. Whether you are communicating with vendors, clients, colleagues, or employees, your business is not going to work if there is lousy communication.
If you don’t know how to communicate in your business, then you should invest some time and money into learning how to. Here is a great website to find communication skills seminars in your area.
It’s extremely important to realize that how you communicate is often how people see you as a business owner. This can have lasting effects on your business and in your business relationships!
Example: I have spoken to many business owners over the last 4 years. Because I have the luxury of choosing who I work with, I make sure I pick those who can communicate effectively. Why, you ask? Because if I can’t get the information I need from them to work on their projects, then I’m useless and not making MYSELF money. If they can’t communicate their needs to me, then again, I’m useless and not making THEM money. If I can’t get their projects done, then their business falls short. Not only are they already behind (which is why they reached out to me in the first place), but now they are even further behind and frustrated because all they want to do is explain their needs to me, but they can’t.
Because of this communication gap I often see with business owners, I started offering monthly support calls. These phone meetings are a way for us both to come up with a current strategic marketing plan, a detailed budget, and a suggested marketing plan going ahead. It’s an effective way to communicate what their needs are because I am able to walk them through their thoughts. This is often what many business owners need assistance with but don’t even know it.
I have also come to understand that many business owners just can’t dedicate time for monthly support calls due to traveling or extremely busy schedules (which I fully understand). That is why I also created a 3-part online program to help them organize their business, so they will know exactly what they need assistance with. And they will have everything in order to effectively communicate their needs when they are ready. Plus, since it’s an online program, they can work on it when their schedule allows, at their own pace.
Now…the hard part is keeping up with emails!!! I have a very manageable email process I use, and it’s free. It’s efficient and I can easily find any emails I need. It helps with my communication process and it altogether helps my business in a big way!
Here is a really great article from Forbes that goes into detail about how to write effective business emails.
The overall message here is…learn how to effectively communicate with ALL your business people. It will not only help YOUR business, but it will help others as well.
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THANKS FOR READING!! 🙂
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