Should you start a business blog?

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When I chat with potential clients for the first time, I get as much information about their business and why they contacted me in the first place.  They ask me questions and I ask them questions.  One of my questions is “Do you blog?”  90% of them say “No, but I would love to start.”  Yes, it’s a very time consuming task.  Yes, it takes some thought on your part.  Yes, it can be frustrating.  No, it’s not impossible.  No, it’s not expensive.  No, it’s not useless.  So why should you start a business blog?  What’s the purpose of it? Can it help your business?

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What makes you GREAT?

OK.  So, I’m sitting here wondering what I want to post about this week.  And due to a not-so-fun, frustrating, attacking experience over the weekend, I decided to focus on what I do that’s GREAT.

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I’m a very motivated person.  I have an entrepreneurial drive.  I like to get things done, and if I don’t know how to do something, I’ll figure it out.  I don’t like to procrastinate (although it does happen sometimes).  I don’t like broken promises.  I like schedules.  I like lists.  I like organization.  I don’t like people who nag or complain about the little things.  I love music, walking outside, working in the yard, playing with my kids, cuddling with my dogs, and so much more!  Life is good!

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Know your Database

Please!!!  Please!!! Please!!! Know who you are interacting with!!!

Know Your Database (2)I work with small business owners, and the harsh reality is that many of them do not know their database.  They don’t know who they are emailing.  They don’t know they have a customer with 5 different emails, receiving their email blasts 5 times, each time.  They don’t realize they have customers on 10 different lists in their email marketing program.

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